Sam was super helpful while I was transitioning between jobs and needed to get the right insurance. He sat with me virtually and went through everything that I needed. He is a great resource and very responsive to questions/needs.
Posted on Google
Built for employers. Not payroll companies.
One platform. Benefits, HR, and marketing for growing employers.
Three services. Pick one, or stack them.
Most clients adopt one and grow into the others.
Benefits brokerage
Independent brokerage modeling all seven funding strategies: fully-insured, level-funded, self-funded, captive, ICHRA, PEO-integrated, Taft-Hartley.
96% Year-1 to Year-2 client retention See benefitsHR platform
16-tool, payroll-agnostic SaaS. Onboarding, time, compliance, performance. Works with ADP, Paychex, Gusto.
$9–$24 per employee / month See the platformMarketing services
SEO, content, and paid acquisition for employers in roofing, construction, mortgage, real estate.
279K clicks · real GSC · law firm See marketingIllustrative: M1 to M12 customer journey
M1 → M12
Better benefits per dollar
Independent brokerage. We model your renewal across all seven funding paths and recommend the one that fits — not the one we already know how to sell.
Independent. Seven funding paths. Fees disclosed day one.
Proof: 34% saved · 96% hike avoided · $115K WC cut.
Explore benefits Stronger teams
16 tools unified under one login. Works with ADP, Paychex, Gusto, every payroll provider. Retain the people you have. Recruit the ones you want.
Total Comp Compliance Pick My Plan Reviews Pulse Recognition Wellness Financial Analytics Benchmarks Org Chart Comms Dep Audit Leave Time AI Assistant
60-day free trial. Plugs into your existing payroll (ADP, Paychex, Gusto, +200 more). Cancel nothing during the trial.
Tour the platform More customers
SEO, content, and paid acquisition for employers in trades and services. Built by a 17-year SEO operator. We write the guarantee most agencies refuse to.
5 of 7 ranking metrics in 90 days or every retainer refunds. One signed company per metro.
Your industry — what page-1 looks like for you
Pos 18 → 10
Page-1 share, mo. 12
Employee benefits
Seven funding paths under one roof.
Most brokers sell the one or two they know. We model all seven against your actual headcount and claims data, then recommend the one that fits.
01
Fully-Insured
Carrier bears 100% of claims risk. Predictable monthly premium, minimal admin.
Best for unhealthy groups under 50 employees 02Level-Funded
Self-funded economics with a stop-loss safety net. Surplus refunds in a good year.
Good for under 20 employees 03Self-Funded
Full transparency, full claims control, full upside on a healthy year.
Good for 100+ employees 04Self-Funded Captive
Pooled risk across like-sized employers with laser stop-loss protection.
21–50 employees with good health · 51+ for cost control 05ICHRA
Defined-contribution model. Reimburse employees for individual market plans.
Best when offering group health is unaffordable 06PEO-Integrated
HR, benefits, and workers’ comp bundled through a co-employer relationship.
Best for healthy, growing sub-50 teams 07Taft-Hartley
Multi-employer trust under collective bargaining. ERISA-protected.
Best for unparalleled premium-renewal stabilityCompare all seven
Side by side: group size, cost profile, risk transfer, admin burden, and plan flexibility.
Decide in minutes Free tools
Model your benefits strategy with 586 free tools.
Flagship planning calculators plus our roofing EMR tool. Use your own data. Every tool is free, with no sign-up and no email gate.
Premium Renewal Stress Test
Model your renewal across all seven funding strategies. Project savings over 2 to 6 years.
Benefits ROI Calculator
Translate benefits spend into measurable returns on retention, productivity, and bottom line.
Health Plan Cost Projector
Project costs across self-funded, level-funded, captive, ICHRA, PEO, and fully insured.
Business Valuation Tool
Planning an exit? See how benefits, HR, and compliance upgrades affect your sale value.
Benefits Savings Strategy Builder
A personalized savings roadmap: 25+ strategies tailored to your headcount and workforce.
EMR Roofing Calculator
Cut your workers’ comp mod rate. Model crew safety actions against your experience modifier.
CFO Cash Flow Analyzer
Self-funded versus fully insured: working capital, float interest, and break-even crossover.
Client reviews
What employers say about working with us.
Real, verified reviews from our Google Business Profile.
5.0 from 47 Google reviews
See all on Google Sam has been my healthcare broker for the last handful of years and is always reliable and helpful taking the time to chat me through all my options and break down the complex healthcare system. He recently found me another alternative to help me save a significant amount of money... highly recommend!
Posted on GoogleMy family had an excellent experience working with Sam! Selecting the right health insurance plan for our family was stressful. Sam took the time to understand our individual needs, provided various plans to compare and helped us find the perfect coverage. The whole process to enroll was quick and easy, and we felt supported every step of the way. Highly recommend!
Posted on GoogleSam has been an amazing help to my husband and I in choosing health plan insurance in Massachusetts. He responds right away and really does the research on what health insurance plans will work best for us. I highly recommend him!
Posted on GoogleI have had the pleasure to be working with Sam since 2016. He provided advice about a variety of insurance products and educated me on what was the best solution for my needs. He is attentive and always quick to respond to any questions or concerns you might have. I highly recommend Sam to anyone who is looking for professional and reliable insurance guidance. He does a great job!
Posted on GoogleSam is a true professional who takes the time to understand what you actually need before recommending anything. He made a confusing process simple and saved our business real money on our group plan. I could not recommend him more highly.
Posted on GoogleSee what your benefits look like under each of the seven funding strategies.
Bring your current plan, your renewal, and your headcount. We model the math across every funding arrangement that could work — and you decide what fits.